FADA Releases July’20 Vehicle Registration Data

10th August’20, New Delhi: The Federation of Automobile Dealers Associations (FADA) today released the Monthly Vehicle Registration Data for the Month of July’20.

July’20 Retail Sales
Commenting on how July’20 performed and new dataset included by FADA, FADA President, Mr Ashish Harsharaj Kale said, “As India continues to open up, the month of July saw better registrations compared to June, though on a YoY basis Auto Sector recovery is yet to be seen anywhere near normal. Current market conditions are still not indicative of the actual demand situation on an all India level and retails continue to de-grow in huge double digit despite the low base of last year.

Rural market though continues to show strong growth as monsoon continues its good spell. Tractor, Small Commercial Vehicles and Motorcycle sales positively impacted with the monsoon progress and spread.

Banks and NBFCs though flush with high liquidity are still having a cautious approach towards funding auto retail affecting the Demand revival especially in segments of CV, 3W and 2W. Vehicle funding percentage has fallen by 10-15% in many segments increasing the initial contribution beyond reach of many customers, despite having the intent to buy.

The Indian Auto Industry and its eco-system of Suppliers, OEM’s and Dealers can have a wide positive impact on Consumer Sentiment by return to Pre-Covid Volumes.

FADA once again appeals to the Government to announce demand boosting policies as this will ensure speedier Auto Demand. Auto Industry eagerly awaits incentive based scrappage policy and this will be the fillip to Medium & Heavy Commercial Vehicles sales.

FADA Institute of Automobile Marketing & Research
Bringing further transparency in Auto Retails, FADA Institute of Automobile Marketing & Research for the first time is releasing Vehicle Registration based OEM market share (Annexure 1). This will not only shift market share calculation from wholesale to actual retails, which is the Global Practise, but will also bring further clarity in OEM wise inventory at dealers end. It will also help all the stakeholders viz., Suppliers, OEMs ,Banks/NBFC and Dealers get real time demand status thus helping them in better planning.

FADA Institute of Automobile Marketing & Research will now be regularly bringing in deeper analysis on various aspects of Auto Retail in India. In times to come, it will also bring OEM wise market share at State Level thus bringing in more transparency.”

Outlook for August
With a Caveat of no further lockdowns, especially in auto manufacturing hubs, the outlook for the month is positive in comparison to July.

August brings with itself the beginning of long festival season. With Onam and Ganesh Chaturthi in next few days, FADA hopes that Auto Industry will start its recovery journey in a linear manner.

Extreme Caution is required by OEM’s towards wholesale billing being in tune with retail sales to avoid Dealer Inventory build-up.

With Retail Sales still at 60-70% levels YoY despite the low base of last year, Dealers are battling on many fronts to navigate through this unprecedented crisis and disproportionate inventory. The excessive interest cost could further put many on the border of business survival.

The full year Outlook continues to remain negative with a projected de-growth in retail sales in the range of 15%-35% across various segments except Tractors which looks set to clock a positive annual growth.

Chart showing Vehicle Registration Data for July’20 with YoY comparison can be found below:

All India Vehicle Registration Data for July’20
CATEGORY
JULY'20
JULY'19
YoY %
2W
8,74,638
13,98,702
-37.47%
3W
15,132
       58,940
-74.33%
CV
19,293
      69,338
-72.18%
PV
1,57,373
   2,10,377
-25.19%
TRAC
76,197
       55,522
37.24%
Total
11,42,633
  17,92,879
-36.27%
Source: FADA Research

Disclaimer:
  1. The above numbers do not have figures from AP, AN, MP, LD & TS as all these States/UT’s are not yet on Vahan 4.
  2. Vehicle Registration Data has been collated as on 07.08.20 and in collaboration with Ministry of Road Transport & Highways, Government of India and has been gathered from 1,235 out of 1,445 RTOs.

Category-wise market share can be found in Annexure 1, Page No. 04
State-wise Vehicle Registration Analysis can be found in Annexure 2, Page No. 07.


Annexure 1

OEM wise Market Share Data for the Month of July-20 with YoY comparison

Two Wheeler (2W)
OEM Name
JULY'20
Market Share (%), July'20
JULY'19
Market Share (%), July'19
HERO MOTOCORP LTD
3,55,595
40.66%
      4,98,050
35.61%
HONDA MOTORCYCLE AND SCOOTER INDIA (P) LTD
2,01,432
23.03%
      3,56,823
25.51%
TVS MOTOR COMPANY LTD
1,24,144
14.19%
      2,10,846
15.07%
BAJAJ AUTO LTD
93,371
10.68%
      1,68,554
12.05%
ROYAL-ENFIELD
34,313
3.92%
           50,420
3.60%
INDIA YAMAHA MOTOR PVT LTD
32,819
3.75%
           52,043
3.72%
SUZUKI MOTORCYCLE INDIA PVT LTD
28,737
3.29%
           51,923
3.71%
PIAGGIO VEHICLES PVT LTD
2,078
0.24%
              5,506
0.39%
CLASSIC LEGENDS PVT LTD
569
0.07%
                  991
0.07%
H-D MOTOR COMPANY INDIA PVT LTD
103
0.01%
                  199
0.01%
INDIA KAWASAKI MOTORS PVT LTD
43
0.00%
                  233
0.02%
TRIUMPH MOTORCYCLES (INDIA) PVT LTD
39
0.00%
                     88
0.01%
BMW INDIA PVT LTD
15
0.00%
                  176
0.01%
ADISHWAR AUTO RIDE INDIA PVT LTD
0
0.00%
                     60
0.00%
DUCATI INDIA PVT LTD
0
0.00%
                     27
0.00%
DUCATI MOTOR HOLDING S.P.A
0
0.00%
                       5
0.00%
Others including EV
        1,380
0.16%
              2,758
0.20%
Total
   8,74,638
100.00%
   13,98,702
100.00%

Three Wheeler (3W)
OEM Name
JULY'20
Market Share (%), July'20
JULY'19
Market Share (%), July'19
BAJAJ AUTO LTD
          5,627
37.19%
           28,237
47.91%
PIAGGIO VEHICLES PVT LTD
          3,075
20.32%
           11,298
19.17%
TVS MOTOR COMPANY LTD
              389
2.57%
              1,024
1.74%
ATUL AUTO LTD
              341
2.25%
              3,130
5.31%
MAHINDRA & MAHINDRA LIMITED
              303
2.00%
              3,518
5.97%
Others including EV
          5,397
35.67%
           11,733
19.91%
Total
       15,132
100.00%
           58,940
100.00%

Commercial Vehicle (CV)
OEM Name
JULY'20
Market Share (%), July'20
JULY'19
Market Share (%), July'19
MAHINDRA & MAHINDRA LIMITED
          8,930
46.29%
           17,158
24.75%
TATA MOTORS LTD
          4,058
21.03%
           27,811
40.11%
ASHOK LEYLAND LTD
          1,619
8.39%
           11,459
16.53%
MARUTI SUZUKI INDIA LTD
          1,374
7.12%
              2,202
3.18%
VE COMMERCIAL VEHICLES LTD
             676
3.50%
              3,831
5.53%
DAIMLER INDIA COMMERCIAL VEHICLES PVT. LTD
             232
1.20%
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