15 tips to accelerate your business growth through Digital Marketing

Nowadays it is very necessary that in the current marketing landscape, you remain at the top of your game. Businesses leverage digital channels to connect with their current and prospective customers. If and only if marketing is done as per the current trend, then only the clients would cling to you and you will be able to create a virtual identity of your business. Having a digital presence is a growth driven approach.

 


Below you will find a comprehensive list of digital marketing tips which would help you to boost up your sales and marketing:-

  1. Develop a powerful digital marketing strategy : -
  1. Audit your marketing and sales program on regular basis :-

You can’t transform our marketing plans on daily basis, but you need to audit and review the same on regular basis, so that you can adapt your strategies as per the need of the hour. For doing so, you can create your own marketing template. Indeed third-party marketing audits can prove to be more informative. The most common types of audits preferred these days are macro environment audit, micro environment audit and marketing strategy audits. The more components you add to these templates, the more complicated you can make it and have a deeper insight regarding what’s working for your business and what’s not.

  1. Ensure that your branding speaks to your ideal buyer : -

As quoted by the founder of Amazon, Jeff Bezos : “ Your brand is what other people say about you when you’re not in the room.” So, your brand builds your reputation. Building a brand is a process which requires strategy. You can build a brand by generating awareness about your business through campaigning. An effective and comprehensive brand strategy would include components such as brand discovery, Competitor research, Target audience, Brand message and Story etc. So, dig deep and discover the purpose of your brand so that your product is distinguished from all the other similar kinds of products in the market.

  1. Use the right kind of sales and marketing automation platform : -

Nowadays there are several automation platforms available like Hubspot, Marketo etc. which would fuel up your thrive. Visit https://www.leadfeeder.com/blog/marketing-automation-tools/#gref for more details regarding marketing automation tools.

  1. Construct an effective mobile marketing strategy : -

If properly chosen, then mobile marketing strategies can prove to be extremely powerful to reach out to more people and create leads.

  • Geofencing can be used to send product recommendations and notify users about any special schemes or discounts available right now.
  • By using DIY AR Tools likeZapWorks or Blippar you can easily add augmented reality to your mobile campaigns.
  1. Analyze your current SEO situation : -

There are a number of SEO tools – some free and some paid which can help you for this. Like HubSpot’s Website Grader, UpCity’s SEO Report Card, Varvy’s SEO Overview Tool etc.

  1. Have a healthy presence on social media : -

For having an all-time active and thriving social media presence you need a well-defined and designed social media strategy. Besides using Facebook Ads, you can use your instagram bio to link to promotions, advertise your hash tag and let your brands voice be heard. Even a well-crafted Twitter profile with right kind of @ mentions and HD imagery can signal your authority and help you to attract more followers.

  1. Use P2P marketing strategies : -

Through Peer-to-peer or person-to-person (P2P) marketing strategies, your existing customers can engage other customers through recommendations. Here word of mouth plays an important role for people trust people like them. One of the businesses which is investing in P2P investors is Surkus.

  1. Connect to other marketing platforms : -

To know and connect with some of the best influence marketing platforms of India, visit :https://digest.myhq.in/best-influencer-marketing-platforms-in-india/

  1. Take help of Google Analytics to drive sales and experience success digitally : -

Use of Google Analytics can help you to raise your business to new heights. It is a powerful tool which would help you to analyze the success of your e-commerce store and would also prove to be helpful for developing new strategies, so that you can continue to drive revenue.

  1. Use remarketing strategies : -

Through dynamic remarketing you can target users who have looked at specific products or services on your website. Instead of creating visual ads for all of your products and services, you can submit a feed to Google and let the search giant create responsive ads for you and then deliver those ads to the audience who wouldhave previously shown interest in them.

  1. Show off product features in images or info graphics :

By using images and info graphics you can create striking and engaging visuals to communicate your product features. For more information regarding the same visit :https://venngage.com/blog/what-is-an-infographic/

  1. Share popular memes by adapting them as per your audience’s choice : -
  1. Explore Internet Classified sites : -

Details regarding  few of the free internet classified sites can be availed from : https://www.podium.com/article/free-advertising-sites/

  1. Listen to podcasts : -

Listening to podcasts can help you to learn from someone else’s expertise just by spending 20 to 30 minutes in a day. As for example Call To Actionpodcast is a perfect example of a digital marketing podcast. By tuning in to podcasts you can learn actionable tips which would prove to be helpful for increasing productivity. Other podcasts which are relevant to sales and marketing are Hack the Enterpreneur, The Marketing Companion,Online Marketing Made Easy etc.

Improvise your sales and marketing presence on digital platform by staying connected with us.

There is no one-size –fits –all approach for growing your sales and marketing. So, if you’d like to learn that how your firm can benefit from customized marketing strategies, then request a consultation with one of our experts today.

15 tips to accelerate your business growth through Digital Marketing 15 tips to accelerate your business growth through Digital Marketing Reviewed by Newzpot on 01:17:00 Rating: 5
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